17 Proven Real Estate Marketing Companies That Are Worth It (2024)

This post will cover the 17 best real estate marketing companies to help grow your business.

You’re an expert in real estate. But that doesn’t make you an expert in real estate marketing. And if you need some help with marketing, you aren’t alone.

Building my real estate business, I’ve spent way too much time managing my social media, website, and ads — and less time making deals, connecting with people, and forming relationships.

Today, I will show you the best real estate marketing companies to help you build your brand, save time, and save money.

If you would rather watch or listen to this content, check out the video or podcast below!

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1. Appointment Hunters

“Leads don’t convert — appointments do.”

Appointment Hunters is a unique service designed to convert your leads into appointments. They provide a vital first step in lead qualification and lead engagement.

Appointment Hunters fills an important administrative gap, as it is best suited to agencies already taking in a reasonable number of leads. According to Appointment Hunters, they’re an expert at turning potential leads into potential clients.

Like many real estate professionals, if you’ve found that leads are more likely to convert after an appointment, then Appointment Hunters may be an excellent partner. They aren’t a digital marketing service: you give them a list, and they make the calls.

But if you don’t have the leads available, you might need to start building your book of leads first.

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2. Artur’In

“This is Artur, your digital marketing manager.”

Perhaps you hate real estate digital marketing. Period. Artur’In is an all-in-one solution, including presence management, review management, automated Facebook ads, and Google ads.

You can review your real-time inbound marketing analytics, track your SEO, and fine-tune your content marketing through Artur’In.

While you’ll still need to manage some of your marketing services, Artur’In uses an advanced, machine-learning AI system to perform automated social media management.

It’s not like having an entire social media team at your disposal. But it’s more affordable and puts you in the driver’s seat.

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3. Bold Leads

“We helped thousands of agents generate over 1.2 million buyer and seller leads.”

Most real estate agents can benefit from working with Bold Leads. Designed for agents, Bold Leads makes it possible to “claim” your territory. From there, you’ll be forwarded to potential buyers and sellers generated in the area.

Bold Leads is an all-in-one system that includes CRM, marketing tools, and landing pages. Even better, everything is set up for you — you don’t need to worry about a thing.

It’s worth noting that Bold Leads is a highly tested service; many people use it for their lead generation. But if you’re in a niche area, you might need a more specific product. Read my full post on Bold Leads to learn more.

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4. Borr Digital

“Different. Because you are.”

Borr Digital doesn’t deliver leads; they deliver clients. An appointment generation service, Borr Digital focuses on providing qualified leads ready to commit. Borr Digital takes on both brokerages and individual agents.

With Borr Digital, you get a partner to work with you for your lead generation. Plans include email, messaging, web chat, reputation management, call tracking, and more. Higher-tier plans even include a website builder and email marketing. So, youcanget everything you need in a single place, with a single agency.

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5. Chatter Buzz

“No asterisks. No excuses. Just results.”

Chatter Buzz is a digital marketing agency that provides various services: custom web and mobile development, paid media advertising, inbound marketing and activation, creative and content creation, campaign optimization, auditing, and analytics. Real estate companies can help develop a web presence from the ground up.

While not all their work is available to the public, they have worked with many real estate companies, including builders and commercial real estate firms. They are a high-profile agency and are most useful for those trying to build a brokerage or a firm rather than those operating as an independent agent.

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6. CJO Marketing

“Local leads on demand.”

CJO Marketing is a digital and social media marketing company that provides a specific package for real estate agents called “Real Estate Closings.” Real Estate Closings is focused on generating new leads for real estate professionals every month without any work from the real estate agents themselves.

A free consultation is available for those who want to learn more about CJO Marketing’s services and offerings. Many companies offer leads “without any work,” and agents may need to try out a few different tactics before they find one that works for them. Most importantly: Don’t pay too much until you know something will work for you.

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7. Coffee & Contracts

“Build an impactful real estate brand with our jam-packed marketing toolkit.”

Coffee & Contracts provides everything a real estate agent might need to start developing their career. That includes fresh content for inbound marketing, images, story templates, video scripts, and customizable marketing guides.

A real estate marketing agency, Coffee & Contracts intends to take the guesswork out of content marketing, website design, and social media branding. Most of the service is automated so real estate agencies can maintain real estate websites without stress. This service is for agents who don’t want to babysit their blogs.

Check out my affiliate link with Coffee & Contracts if you want to get $15 off your first charge! Use coupon code KYLE15 at checkout.

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8. The Conversion Academy

“Don’t compete; dominate.”

The Conversion Authority promises to feature you in 14 days or less on significant sites such as ABC, NBC, Entrepreneur, Business Insider, or Forbes. The theory is simple: you extend your branding and build your credibility. If you’ve found that LinkedIn is no longer getting you where you want to be as a Realtor, it may be time to step it up. You can use your newfound fame and credibility to get more prospective clients in the door.

This is a relatively niche tool, but it’s interesting for an agent with a reputation-based strategy. If you think you could take advantage of more exposure, it’s worth trying. If you haven’t built your “empire” yet, it might not be.

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9. Generate Agent Leads

“Proven software and lead conversion process.”

Generate Agent Leads is a well-known lead generation site that promises to get you deals that you can close “on auto-pilot.” It includes a mobile app, automated 2-way messaging, and a hands-off, no-maintenance process.

While it will not perform your Facebook marketing or local SEO for you, it can forward you leads interested in buying or selling.

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“The CRE Marketing & Design Agency.”

Inmotion Real Estate Media provides web development, online marketing, technology integrations, and graphic design for commercial real estate companies. If you want a master of digital marketing, design, and public relations, Inmotion Real Estate Media can do everything for you.

Inmotion Real Estate Media is completely committed to commercial real estate companies and has a thorough portfolio of over 200+ companies that it has helped grow their brand.

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11. Lab Coat Agents

“The largest online real estate community.”

If you’re in the real estate business, you may want to join Lab Coat Agents. Lab Coat Agents is dedicated to uncovering the “science” of the real estate industry. So, if you’re a Realtor, a real estate investor, or a broker, you can benefit from the information there.

In addition to webinars, Lab Coat Agents also supports the LCA Marketing Center — software designed to improve real estate marketing and marketing automation.

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12. Lyfe Marketing

“More than just your social media marketing company.”

Lyfe Marketing offers social media management services (Facebook, Twitter, Instagram, etc.), social media advertising services (Facebook Ads, Twitter promotions), email and SMS marketing, and PPC management services.

Many social media management companies don’t manage PPC, email, or SMS marketing; Lyfe Marketing will handle it all (though they still don’t do website management or search engine optimization).

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13. Mesh Road Marketing

“Marketing that actually works!”

Mesh Road Marketing is an expert digital marketing agency with an all-in-one platform targeted at making more deals. Their services include targeted advertising, web design, CRM automation, search engine optimization, social media, and real estate marketing.

Mesh Road Marketing has a specific process tailored toward closing more sales for a real estate client. Agents can sign up for a free consultation.

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14. Park Bench

“Get to know your local neighborhood.”

Park Bench helps real estate professionals connect with their local community, including local businesses. Services include one-on-one calls, webinars, live coaching, and a members-only Facebook group.

If you need help networking and building relationships with your local community, this could be your perfect marketing company. Park Bench is not just a digital marketing agency; it’s an agency that helps you reach out to those in your area.

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15. Real Geeks

“The best in real estate tech.”

Real Geeks provides a real estate marketing solution, including lead generation, CRM, lead cultivation, and marketing. Rather than strictly providing marketing services, Real Geeks provides a platform that makes it easier for you to manage your branding.

The platform will help you set up an IDX website, manage your leads, market on Facebook, and conduct market reporting. There are also additional tools that most marketing services don’t provide, such as a property valuation tool and market reports.

Read my full post on Real Geeks to learn more about the service.

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16. Revamped Real Estate

Why most agents are wasting time posting on TikTok and Instagram.

Revamped Real Estate promises to generate referrals for free and show real estate agents how to develop suitable videos for their brands.

It’s no secret that the digital marketing arena moves fast; Revamped Real Estate aims to uncover the tactics that motivate buyers and sellers without paying for ads.

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17. Vyral Marketing

Another real estate marketing company worth looking for in the innovative way it handles marketing online is Vyral Marketing. By helping Realtors create video marketing, Vyral Marketing truly delivers on helping real estate agents build their client base. They explain that they’ve “created a program that is 100% customized to help Realtors grow their business.”

What this means for Realtors is that there’s no need to spend countless hours creating videos or images for marketing purposes when Vyral Marketing can create everything needed in just 30 minutes!

Vyral Marketing is worth checking out if you’re always looking for new ways to expand your business.

To learn more about Vyral Marketing, go to getvyral.com,

Hiring Best Real Estate Marketing Companies

It’s time to build your book!

Where are you going to get started?

There are a lot of real estate marketing companies out there. Some provide platforms for DIY marketing, while others provide everything in a box. It depends on how active and engaged you to want to remain.

What areas of digital marketing do you find most exciting?

And which do you wish you could offload?

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FAQs on Real Estate Marketing Companies

What is the best marketing platform for real estate?

Facebook, YouTube, and Instagram are three of the most popular marketing platforms for real estate. Facebook makes it possible to connect deeply with potential clients and build relationships, while YouTube and Instagram allow for high-impact visual media.

Why is social media marketing important for real estate?

Today, most clients look for real estate and real estate professionals online. Even if they meet someone in person, they want to look them up online to see whether they are trustworthy and effective. If you don’t have social media, it’s hard for them to find out more about you.

What marketing tools do real estate agents use?

Real estate agents who do their marketing use tools such as Google Analytics, Hootsuite, MailChimp, Facebook, and Twitter. There are a lot of marketing tools out there, and real estate agents may need to experiment with them to find the ones that work for them.

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Would You Like To Partner With Me?

I’ve helped hundreds of real estate agents, team leaders, & brokers all over the country increase their sales, online presence, and create scalable systems. I would love the opportunity to work with you. Together, we can make this year your best yet!

Get All The Details Here

17 Proven Real Estate Marketing Companies That Are Worth It (2024)

FAQs

17 Proven Real Estate Marketing Companies That Are Worth It? ›

Rule of thumb for real estate marketing budget: 10% of GCI

The rule of thumb for real estate marketing spending is 10% of your GCI (gross commission income). This applies to an individual agent or a team, and includes money spent on marketing and lead generation.

How much should a real estate company spend on marketing? ›

Rule of thumb for real estate marketing budget: 10% of GCI

The rule of thumb for real estate marketing spending is 10% of your GCI (gross commission income). This applies to an individual agent or a team, and includes money spent on marketing and lead generation.

Who is the most successful real estate person? ›

Top Agents in the United States – Individuals By Volume
Rank – National VolumeFull NameVolume
1Ben Caballero$3,060,878,784
2Jay Kendall$2,156,880,700
3Ralph Harvey$998,841,167
4Drew Fenton$977,645,000
78 more rows

Is marketing useful for real estate? ›

Marketing plays a crucial role in real estate development, as it helps reach the target audience, build awareness, and drive sales.

What are the four P's of marketing in real estate? ›

If you've been working as a professional marketer anytime in the last 60 years, you are likely familiar with the four Ps of real estate marketing: product, price, place and promotion. The four Ps are often referred to as the “marketing mix” and encompass a range of factors that are considered when marketing a product.

What type of real estate is most profitable? ›

Here are the five most profitable real Estate ventures and the key factors and trends contributing to their success.
  1. Residential Real Estate Development. ...
  2. Commercial Real Estate Investment. ...
  3. Real Estate Crowdfunding. ...
  4. Real Estate Technology ( PropTech) ...
  5. Short-Term Rentals and Vacation Properties.
Dec 28, 2023

Can realtors write off marketing expenses? ›

Even minor costs can be deducted, and they don't have to be critical to your business to count. Here are some of the most common real estate agent and broker deductions: Marketing expenses such as sales and open house signs and flyers, your website development and maintenance, and business cards and mailers.

What is a typical marketing fee? ›

Start by researching your industry. In the simplest terms, your marketing budget should be a percentage of your revenue. A common rule of thumb is that B2B companies should spend between 2 and 5% of their revenue on marketing. For B2C companies, the proportion is often higher—between 5 and 10%.

What percentage should you pay for marketing? ›

Marketing Budget as a Percentage of Revenue

As a general rule of thumb, B2B companies should spend between 2-5% of their revenue on marketing, and B2C companies sit a little higher at 5-10%.

Who is the richest realtor? ›

Donald Bren takes the crown as the wealthiest real estate mogul globally, boasting a staggering net worth of $16.2 billion as of August 2022. His fortune skyrocketed by nearly two billion dollars in just two years.

Who is the richest woman in real estate? ›

Empowering Women in the Real Estate Industry and their Success
  • 1) Barbara Corcoran: the Shark Tank investor. ...
  • 2) Wu Yajun: the world's richest self-made woman. ...
  • 3) Dottie Herman: CEO of the largest residential real estate brokerage firm. ...
  • 4) Jane Goldman: America's only billionaire female real estate investor.
Dec 26, 2023

What is the richest real estate job? ›

14 high-paying real estate jobs
  • Property accountant. ...
  • Real estate broker. ...
  • Realtor. ...
  • New home sales consultant.
  • Compliance specialist.
  • Real estate agent. ...
  • Real estate attorney.
  • Mortgage loan officer.
Apr 18, 2024

How much should you spend on real estate marketing? ›

The amount of money you should spend on marketing as a real estate agent is entirely dependent on your income and available resources. Most agents recommend allocating 10% of your commission money to marketing.

Is a marketing degree worth it for real estate? ›

Good marketing skills can help you be a successful real estate agent. A marketing degree is a great option for a real estate career because it can help the agent reach the right market to make the most sales. Online marketing degrees are relatively affordable and are offered at many colleges.

How to market yourself as a realtor? ›

How to Market Yourself as a REALTOR
  1. Generate a Strong Online Presence as a Real Estate Expert. ...
  2. Combine Online Marketing with Postcards for Maximum Effectiveness. ...
  3. Build a Website and Blog. ...
  4. Be Present On Social Media. ...
  5. Use SEO Optimization to Drive Organic Traffic to Your Website. ...
  6. Buy Ads on Google for Quick Traffic.

What is the most popular type of real estate advertising? ›

The most popular types of real estate advertisements
  • Text digital ads. A text ad is an ad that includes just text. ...
  • Display digital ads. A display ad has something that a text ad does not—visual imagery of some kind to help capture a viewer's attention. ...
  • Video digital ads. ...
  • Print ads.
May 25, 2020

What type of business is best for real estate investment? ›

Limited Liability Companies (LLCs)

In fact, many experts will always recommend that real estate investors use LLCs for their real estate investments. However, whether an LLC is appropriate for your investment is still a personal decision.

Which platform is best for real estate advertising? ›

Whichever you opt for, the tools we present below can help boost your sales and provide an edge over your competitors.
  • Movavi. ...
  • Hubstaff. ...
  • SEMRush. ...
  • Iconosquare. ...
  • Wix. via Wix Editor X Design. ...
  • Podio. Podio platform example. ...
  • Workamajig. Manage your real estate marketing projects with Workamajig. ...
  • Basecamp. Basecamp product example.
May 13, 2024

What type of market structure is real estate? ›

However, some aspects of real estate markets can be described using elements of different market structures: Oligopoly or Monopoly in Some Segments: In certain segments of the real estate market, there may be limited competition, leading to characteristics of an oligopoly or even a monopoly.

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